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TrueNorth Principles Getting what you're worth...A different way of thinking.
WELCOME
TrueNorth Principles is an extraordinary training and accountability program for real estate professionals who want to achieve greater listing success and clearly differentiate themselves from the competition. Two of the industry's most successful leaders, Jay Schweppe and Denise Riordan, have developed a fundamental belief system that will strengthen your value as a marketing specialist netting sellers top dollar in any real estate environment. By attending this program you will learn to apply these principles in order to build your listing business without discounting your fee.

A NEW DIRECTION IN REAL ESTATE MARKETING
The paradigm shift in marketing real estate as a commodity is the foundation of this principle-driven approach. You will learn how to educate sellers on market conditions and concepts, create a perception of value to stimulate offers, and to take control of the negotiating process so that sellers see the value you bring to the transaction process without compromising your fee. Learn more

Calendar
New Jersey - North
7/15 (Refresher)
New Jersey - South
7/16 (Refresher)
Denver, CO
7/22 - 24
Denver, CO
7/25 (Refresher Program)
San Diego, CA
7/28 - 30

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OnPoint Series
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